Most of the shops are prepared carefully. Beside the beautiful decoration of furniture, banners according to the guide of Thai Nguyen City People’s Committee, the shop owners equipped television, amplifier, the propaganda loudspeakers. The cultural cadres in regions were entrusted to help, perform the greeting performance acts, guide the shop owners the way to brew tea, invite and offer guests tea. Besides, the tea products of family and region were also showed, introduced and sold in the shops.

The foundation and operation of the above shops made the atmosphere of the First International Tea Festival – Thai Nguyen, Viet Nam 2011 more eventful, colorful that met the visitors’ demands of enjoying tea from the beginning days of participating in the Festival.